Hire Remote Performance Marketing Manager

This is a full-time, fully remote Performance Marketing Manager role paying up to $88,000 a year, open to applicants anywhere. The team runs paid acquisition across several channels and needs someone who can own budget decisions end-to-end, from initial allocation through the reporting that goes to leadership.

What the role actually involves

The person in this seat plans and manages paid campaigns across platforms rather than owning a single channel in isolation. Budgets move where the data says they'll work best, and that reallocation happens on an ongoing basis, not once a quarter when someone finally sits down to review the numbers. Search, social, and display all report into the same person, which means campaigns get judged against each other rather than measured only against their own past performance. Reporting isn't an afterthought here. Leadership expects clear, up-to-date numbers on what's working and what isn't, delivered in a format that supports a quick decision rather than a lengthy dashboard that someone has to interpret. This manager builds those reports, keeps them current, and explains the reasoning behind a budget shift when someone asks why spend moved from one channel to another. Some weeks are steady optimization work. Bids get adjusted, creative gets reviewed, and attribution gets checked against what the platforms report versus what the analytics stack actually shows. Other weeks bring a product launch, a budget review with finance, or a channel that suddenly underperforms and needs attention the same day it happens. Anyone applying should expect both kinds of weeks, since that mix is fairly typical for a paid-media role at this scope.

Responsibilities

• Plan and manage paid acquisition campaigns across multiple channels, including search, social, and display
• Monitor spend on an ongoing basis and shift budget toward the channels and campaigns delivering the strongest return
• Build and maintain performance reports for leadership, covering the metrics that actually inform decisions rather than vanity numbers
• Run A/B tests on creative, audience targeting, and bidding strategy, and act on what the results show
• Coordinate with whoever owns creative production, so campaigns launch with the assets they need, on schedule

Naukri Mitra has placed a number of marketing managers into remote roles like this one, and the pattern holds across most of them: the job rewards someone comfortable making a call on where money goes without waiting for a committee to sign off on every shift in spend.

What you'll need

A bachelor's degree is the baseline education requirement for this position. The company isn't asking for a specific major beyond that, though a degree in marketing is the norm among applicants who apply for roles like this one. Candidates should bring at least 30 months of hands-on experience managing paid acquisition budgets, ideally spread across multiple channels rather than concentrated entirely in a single platform.

• Paid media management across search, social, and display advertising
• Analytics and reporting, including comfort pulling and interpreting your own data rather than waiting on someone else's dashboard
• Budget management at a scale that involves real trade-offs between channels, not a fixed spend split evenly across all of them
• A/B testing methodology, from setting up a clean test to reading the results honestly when they don't confirm what you expected
• Cross-channel campaign strategy, knowing when to shift spend rather than running each channel as its own separate project

None of the following are required, but any of them will strengthen an application. Google Ads or Meta Blueprint certification signals a level of platform fluency that saves ramp-up time. Working knowledge of SQL or a BI tool such as Looker helps when a report needs a cut of data the standard platform dashboards don't offer. Prior experience with a marketing automation platform, HubSpot or Marketo being the most common ones, is useful for anyone who'll be coordinating with the lifecycle marketing side of the team. A background spanning both B2B and B2C paid media tends to broaden how a candidate thinks about audience targeting, though the role isn't filtered on that specifically.

Compensation and benefits

The role pays up to $88,000 annually, reflecting the expected experience level and the position's fully remote, worldwide-eligible structure. Pay for remote performance marketing manager roles varies widely by company size and channel mix, and this range falls in the middle of what's typical for someone at this experience level.

• Health coverage
• Paid time off
• 401(k) matching
• Performance-based bonuses tied to campaign results
• Regular performance reviews with merit-based pay increases

Because the position is remote and open to candidates anywhere, most day-to-day coordination happens asynchronously, in writing, with a smaller number of live check-ins reserved for budget reviews and reporting syncs where a real-time conversation moves things along faster than a thread would.

Who tends to do well here?

Candidates who've already managed a real budget, not just executed campaigns someone else planned, tend to adjust fastest to the role's pace. Comfort defending a spend decision with data matters more than deep familiarity with any single ad platform, since platforms regularly change their interfaces and bidding logic, while the underlying judgment about where money should go doesn't. People coming from an agency background often do well too, given how much of the job involves juggling more than one channel's priorities in the same week, sometimes the same day. People considering how to become a remote performance marketing manager often start by building depth in one channel and then adding others once that first one is solid. That path works, though it isn't the only one; some candidates arrive here from an analytics-heavy background and pick up the media-buying side once they're in the role.

How to apply

Send a resume, and along with it, name the specific channels you've run and roughly what budget sat behind them, since that's the detail reviewers look for first. There's no fixed deadline here; applications get read as they arrive rather than batched. A candidate who moves to a first conversation should expect it to center on a real past decision, why a budget got pulled from one channel and pushed into another, more than on a generic rundown of tools used.